Where Mizan fits

The qualification gap in your stack.

Your ad platforms fill the top of the funnel. Your CRM stores contacts and pipeline. Between the two sits a gap — the moment an incoming prospect needs to be qualified, matched to real inventory and given a defensible consent record before an agent picks up the phone. Mizan Labs is built for that single step.

Before Mizan
Meta, TikTok, WeChat ads
Bayut, Property Finder listings
Landing pages, forms
Mizan Labs

Qualification and offer personalisation

  • Short question set answered by the prospect
  • Deterministic match to your central inventory
  • Personalised, branded report sent instantly
  • Consent evidence logged in the same flow
  • Broker notified of everything the prospect saw
After Mizan
Salesforce, HubSpot, Bitrix, Zoho CRMs
WhatsApp Business API on your numbers
Broker calendar and appointment tools
Built for heads of brokerage

A COO's tool, not another agent app.

Mizan Labs is bought by the person accountable for margin, compliance and team output. It sits above your agents, not beside them.

Fewer wasted agent-hours

Agents pick up prospects who already have a matched report and a stated budget, not raw form fills.

A consent trail you can defend

Every prospect interaction is logged against Cabinet Resolution 56 of 2024 and PDPL requirements, ready for regulator review.

Central inventory control

One controlled catalogue for the whole firm. Structured milestone payment plans, real handover dates, versioned brochures.

Runs alongside what you already have

WhatsApp Business API on your numbers. Your existing CRM. Your calendar system. Your Meta, TikTok and WeChat campaigns feed straight in.

Integrations

How Mizan connects to the tools you run.

No rip-and-replace. Mizan Labs sends data out to your existing stack the moment a prospect finishes a question set.

Messaging

WhatsApp Business API

Reports and reminders delivered from your firm's own registered numbers. No third-party sender IDs.

CRM

Salesforce, HubSpot, Bitrix, Zoho

Every qualified prospect written to your existing CRM with the matched report attached and consent flags set.

Advertising

Meta, TikTok, WeChat

Lead-form and click-in campaigns route straight to the question set. UTM and campaign IDs preserved end to end.

Calendar

Google Calendar, Outlook, Calendly

Prospects book viewings directly with the assigned agent. Availability rules and reminders inherited from your existing set-up.

Land data

DLD via ERES API Gateway

Historical transaction analysis and area price trends drawn from Dubai Land Department data at AED 30,000 per year. Statistical method, not opaque models.

Language

English, Arabic RTL, Mandarin, Russian

Prospect-facing report and notification copy versioned per language. Right-to-left layout day one for Arabic.

Positioning

What Mizan Labs is not.

We name the closest tools and state precisely where each one stops. We do not claim novelty.

Not a CRM

Bayut, Property Finder, Salesforce

Portals aggregate demand and CRMs store contacts. Neither turns an incoming prospect into a qualified, matched, consented buyer in one pass.

Not an ad channel

Meta, TikTok, WeChat

Ad platforms bring people to your landing page. Mizan Labs starts where they stop — the qualification and report step, not the media buy.

Not a chatbot

Live-agent and AI chat tools

Chat routes questions. Mizan Labs delivers a structured, branded, defensible report and a broker notification — with the rules recorded.